Métropole Atelier
Signage specialist Métropole Atelier keeps overview thanks to MultiPress
Paris-based Métropole Atelier, founded in 2000, quickly became a renowned expert in signage with digital print and sublimation. For administration, they used their own software. This system was no longer updated and was too limited to handle all the administrative needs of a modern sign company. So Gary Blumenfield, CEO of Métropole, went looking for a future-oriented alternative.
Visual communication with digital print, 3D large format and sublimation
For over 20 years, Métropole has developed a real know-how for signage in strategic and emblematic locations: exhibitions, museums, cinemas airports, shopping centres, etc.
Major brands in the fashion and luxury sector, whose signs adorn the facades of the most famous Parisian shops, call on the expertise of Métropole Atelier. This print business covers the entire graphics chain, from the graphic studio to printing and installation through their integrated design agency Stratus.
Métropole Atelier has an excellent reputation. Even under the pressure of tight deadlines, the company manages to deliver high quality with their most impactful eye-catchers!
Limitations of current CRM software
Even though the company seems like a well-oiled machine, they still encounter obstacles in administration and business management. The limitations of the current software package was one of them. It did not allow to:
- have an overview of all business processes,
- reduce the risk of delivery and planning errors,
- control costs,
- communicate with other systems. Data were not linked and had to be entered several times,
- be extended with new functionalities.
Moreover, Métropole Atelier lacked full visibility of inventory management, production, workload and production capacity. The errors and wasted time had lasted long enough. Gary Blumenfield therefore opted for a future-oriented solution with MultiPress.
Keeping an overview with MultiPress
By choosing MultiPress, Métropole implements an ERP/MIS software that optimises the administrative and production flow in an efficient and reliable way. Since MultiPress works with modules, it is possible to choose the most important modules first and then expand them as required.
Thanks to the advanced CRM module in MultiPress, which gathers all company information in a central database, Métropole Atelier further improves its customer service and boosts sales. The company also offers an additional service through the MultiPress Web Customer Portal.
This allows customers to place orders and check the progress of their work. Orders and quotations are calculated quickly and accurately. The powerful MultiPress Calculation Wizard takes into account the total cost, including finishing processes, delivery and installation.
Métropole keeps an overview of the entire production process via the Dashboard module. This illustrates business information with clear graphs, allowing the evolution of the company's activities to be displayed in real time and adjusted if necessary. Reports on commercial activities and production flows can easily be generated with MultiPress's Report Creation module. Because: "Measuring is knowing!".
MultiPress helps Métropole Atelier maintain an insight into and overview of the most important operational and business aspects of their sign business. They can head towards their future with peace of mind.
Company details
Gennevilliers, near Paris, is home to Métropole Atelier, which was founded in 2000. The sign specialist focuses on digital printing, sublimation and 3D large-format printing.